You create. We market. And the State is a better place.

The Wisconsin Department of Tourism’s mission is to market the state as the Midwest’s premier travel destination for fun. By executing industry-leading marketing programs, providing reliable travel information and establishing strategic partnerships, we will play a significant role in delivering exceptional customer service and generating greater economic impact and jobs for Wisconsin.

Airplane! Stars Prove There’s Nothing Better Than Winter in Wisconsin

It’s never the wrong day to start skiing, sledding and snow tubing in Wisconsin! Airplane!’s Kareem Abdul-Jabbar, Roger Murdock, Ted Striker, Robert Hays, the Zucker brothers and Jim Abrahams dropped in once again to celebrate the state’s snowiest season.

How do you define fun?

We asked a variety of Wisconsin destinations to tell us how they define fun. Check out what they each had to say about what their communities have to offer!

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