Marketing Opportunities

Consumer Show Program


The Department of Tourism participates in a number of high-traffic consumer travel shows over the course of the year, staffing a booth and handing out guides. For a nominal fee and some staffing assistance, tourism partners can be in the booth with us and distribute their own visitor guides. Contact your Regional Tourism Specialist if you’d like to join us at:

Chicago Travel & Adventure Show

January 21-22, 2017; 24,000 attendees in 2016.

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Minneapolis Home and Garden Show

February 24-26 and March 2-5, 2017; 96,000 attendees in 2016.

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Milwaukee Journal Sentinel Sport Show

March 8-12, 2017; 90,000 attendees in 2015.

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Milwaukee Bike Expo

April 7-9, 2017; 20,000 attendees in 2015.

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