Marketing Opportunities

Consumer Show Program

TAKING THE SHOW ON THE ROAD

The Department of Tourism participates in a number of high-traffic consumer travel shows over the course of the year, staffing a booth and handing out guides. For a nominal fee and some staffing assistance, tourism partners can be in the booth with us and distribute their own visitor guides. Contact your Regional Tourism Specialist if you’d like to join us at:

Chicago Travel & Adventure Show

February 10-11, 2018

Donald E. Stephens Convention Center

24,000 attendees in 2017

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Milwaukee Journal Sentinel Sport Show

March 7-11, 2018

Wisconsin State Fair Park

30,000 attendees in 2017

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Milwaukee Bike Expo

April 6-8, 2018

Wisconsin State Fair Park

18,000 attendees in 2017

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Wisconsin State Fair

August 2-12, 2018

Wisconsin State Fair Park

Over 1 million attendees

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