Marketing Opportunities

Ongoing Offers

These ongoing opportunities offered by the Department of Tourism are still available. If you’re interested in participating in one of these programs, the first step is to contact Sarah Keller skeller@laughlin.com.

  • Deals Program

    Our updated Deals Program will help you advertise your deals in a more effective way. With the launch of the new TravelWisconsin.com/Deals page, we’ve updated this co-op offering, ultimately driving more traffic to your site for consumers to book their stays.

  • Email Program

    Fall Color Report & Snow Conditions Report

    Beginning Fall and Winter 2017, we’ll be accepting one partner per weekly Fall Color Report and Snow Conditions Report. This opportunity provides a more “native” and less promotional email advertising approach, allowing you to link directly to an article or blog post on your website that is relative to the content of the email. 

    Traveler Email

    Partners looking to advertise their events can still partake in the twice-monthly WI Traveler emails, which will now include an upcoming list of events, as well as feature stories containing essential information for the Wisconsin Traveler. 

  • Digital Banner Program

    We’re switching up our digital banner offering, now allowing you the ability to buy a bank of digital impressions, bought programmatically through the LC Trading Desk.

    Summer packages are currently available May through August, but only a limited number of co-op impressions have been set aside per season.  Please submit reservations and materials at least 4 weeks prior to your desired campaign start. Packages for fall and winter 2017 are to be determined. 

  • Social Media Program

    Our social media program allows advertisers to buy in to monthly social content posted on Travel Wisconsin’s Facebook and Twitter pages.  You’ll be able to increase the reach of your message through our large social communities.

    • 460,000+ Facebook fans
    • 97,000+ Twitter followers