Meetings Mean Business (MMB) Grant Program
The Meetings Mean Business (MMB) Grant Program helps potential
Why You Should Apply
- Attracting national or
Midwestregional meetings and conventions generates significant economic impact from additional room night bookings and traveler spending in the community in which they are held.
- Attracting national and regional conferences gives
a competitive edge and top-of-mind awareness as the premier place to host meetings or conventions. Wisconsin
- Destination can go after a variety of different kinds of meetings and conventions that best fits their business model including but not limited to associations and organization meetings, trade shows, reunions, educational or social meetings.
The fund has $110,000 per fiscal year available for matching grants. Destinations may apply for 50% of the costs for convention facility rental, in-community convention transportation or host costs, up to a maximum of $20,000 during the State fiscal year.
This grant does NOT fund in-state events that are regularly scheduled or those that rotate destinations within the state.
Organizations receiving funding from Meetings Mean Business fund may not also request funding from Joint Effort Marketing grant fund for the same event, during the same fiscal year.
Please see MMB Grant Guidelines document for complete grant requirements.
MMB Grant Guidelines (pdf)
Apply for an MMB grant
The Wisconsin Department of Tourism now accepts all grants online with our electronic grant system.
If you haven’t used the system previously, please contact the Grant Coordinator (email@example.com) to assist with setting up your organizational account.
See the Electronic Grant Program User Manual for additional instructions.
For further questions or additional application call 608-261-6272 or email firstname.lastname@example.org.
MMB Grant Deadlines
The Department of Tourism will be reviewing applications three times each year. The deadline for applications is midnight April 1, August 1 and December 1.
Applications must also be submitted at least 90 days prior to the event.