Industry Events

Industry Events


Being away from work can be a sacrifice, especially when you’re in the 24/7, 365 tourism industry. We promise these conferences are worth your while.

Wisconsin Governor's Conference on Tourism (WIGCOT)

This three day event, hosted by the Wisconsin Department of Tourism, is an educational, motivational and fun way to charge your batteries for the tourism work ahead. 


The 2018 Governor’s Conference on Tourism will be at the new Fox Cities Exhibition Center in downtown Appleton, Wisconsin on March 11-13, 2018.  

Visit WIGCOT 2018 to find information on the conference agenda, lodging and registration.

We look forward to seeing you in Appleton!

Governor’s Tourism Awards

Want to nominate someone for the Governor’s Tourism Awards presented each year at WIGCOT? Find information and guidelines here.

WIGCOT 2017 Presentations and Roundup

You can view pictures and presentations form WIGCOT 2017 here.

National Travel & Tourism Week

National Travel and Tourism Week is when communities across the country hold events as a way to put the spotlight on the contributions travel makes to the nation’s economy and quality of life. During National Travel and Tourism Week, the Department of Tourism distributes its annual economic impact research that shows how the tourism economy makes a positive impact on the state of Wisconsin. Appearances by the Governor, Lt. Governor, Secretary, Deputy Secretary and Tourism Department staff take place around the state always the first full week of May.

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Wisconsin Association of Convention & Visitors Bureaus Annual Fall Conference

This hard-working group representing destinations in every part of the state promotes leisure travel, meetings, conventions, and sports, and their annual conference isn’t just for CVB staffers either.

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Annual Events for Various Tourism Associations in the State

From the Wisconsin Hotel & Lodging Association Annual Meeting to the Wisconsin Association of Campground Owners Convention, there’s a networking gathering that exists to help support your livelihood.

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U.S. Travel Association’s Annual Educational Seminar for Tourism Organizations

Otherwise known as ESTO, and it’s the only national forum for tourism pros from state, regional and local levels to share trends, techniques, and cutting-edge best practices.

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