Industry Events

Industry Events


Being away from work can be a sacrifice, especially when you’re in the 24/7, 365 tourism industry. We promise these conferences are worth your while.

Wisconsin Governor's Conference on Tourism (WIGCOT)

This three-day event, always in March, is educational, motivational and a fun way to charge your batteries for the tourism work ahead.

You can view pictures and presentations from WIGCOT 2017 here.

We look forward to seeing you at WIGCOT in Appleton on March 11-13, 2018.

National Travel & Tourism Week

National Travel and Tourism Week is when communities across the country hold events as a way to put the spotlight on the contributions travel makes to the nation’s economy and quality of life. During National Travel and Tourism Week, the Department of Tourism distributes its annual economic impact research that shows how the tourism economy makes a positive impact on the state of Wisconsin. Appearances by the Governor, Lt. Governor, Secretary, Deputy Secretary and Tourism Department staff take place around the state always the first full week of May.

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Wisconsin Association of Convention & Visitors Bureaus Annual Fall Conference

This hard-working group representing destinations in every part of the state promotes leisure travel, meetings, conventions, and sports, and their annual conference isn’t just for CVB staffers either.

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Annual Events for Various Tourism Associations in the State

From the Wisconsin Hotel & Lodging Association Annual Meeting to the Wisconsin Association of Campground Owners Convention, there’s a networking gathering that exists to help support your livelihood.

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U.S. Travel Association’s Annual Educational Seminar for Tourism Organizations

Otherwise known as ESTO, and it’s the only national forum for tourism pros from state, regional and local levels to share trends, techniques, and cutting-edge best practices.

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