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Wisconsin Council on Tourism

The Wisconsin Council on Tourism advises the Secretary on matters relating to tourism and serves as a sounding board to the agency as it develops and enacts the strategic plan to advance tourism.

The Council aims to represent varied geography and wide-ranging expertise that includes, but is not limited to, recreation and attraction business owners, hospitality and service industry business owners, convention and visitor bureaus, economic development specialists, industry thought leaders, legislators, and leaders of arts, historic and cultural destinations. Each Council member is encouraged to serve on at least one committee.

Individuals interested in being considered for an appointment to the Wisconsin Council on Tourism, may start the application process here.

Wisconsin Council on Tourism Members

Deb Archer
Deb Archer, CDME
President & CEO
Destination Madison and Madison Area Sports Commission
Madison
Darren Bush
Darren Bush
Owner
Rutabaga Paddlesports
Madison
Senator Janet Bewley

Senator Janet Bewley 
Wisconsin State Senate
SD 25, Mason

Jill Billings
Representative Jill Billings
Wisconsin State Assembly
AD 95, La Crosse
Paul Cunningham
Paul Cunningham
President
Schreiner’s Restaurant, Inc.
Fond du Lac
Robert Davis
Robert Davis
President and CEO
Black Holocaust Museum, Milwaukee
Milwaukee
Genyne Edwards
Genyne Edwards
Partner
P3 Development Group
Milwaukee
Stanton Peter Helland
AJ Frels
Executive Director
La Crosse County Convention and Visitors Bureau
La Crosse
Nathan Gordon
Nathan Gordon
Vice Chairman
Red Cliff Band of Lake Superior Chippewa
Bayfield
Senator Andre Jacque
Senator André Jacque
Wisconsin State Senate
SD 1, De Pere
Joe Klimczak
Joe Klimczak
General Manager
Cave of the Mounds
Blue Mounds
Kathy Kopp
Kathy Kopp
Grant County Tourism Council
Platteville
Michelle Martin
Michelle Martin
Executive Director
Washburn County Tourism Association
Spooner
Mary McPhetridge
Mary McPhetridge
Director
Ashland Chamber of Commerce
Ashland
Christian Overland
Christian Overland
Director
Wisconsin Historical Society
Madison
Ben Popp
Ben Popp
Executive Director
American Birkebeiner Ski Foundation
Springbrook
Missy Tracy
Missy Tracy
Municipal Relations Coordinator
Ho-Chunk Gaming Madison
Wisconsin Dells
Rep Travis Tanel

Representative Travis Tranel 
Wisconsin State Assembly
AD 49, Cuba City

George Tzougros
George Tzougros
Executive Director
Wisconsin Arts Board
Madison
Krystal Westfahl
Krystal Westfahl
Executive Director
Minocqua Area Chamber of Commerce
Minocqua